Recently I was made aware of a firefox browser plugin called PPC Webspy and decided to take a look at it. At first it had a lot of promise, the sales video showed quite an amazing plugin that brought up competitors keywords they are bidding for on adwords as well as where they ranked for those keywords.

Now this is very useful information and on its own is worth its weight in gold for any advertiser looking to compete with a site on certain keywords, now you can bid exactly 1cent over the highest bidder and get loads of clicks without having to pay through the nose for them.

For publishers there is another side to the same tool in that this plugin will allow you to scope out a niche and find out what keywords are pulling in the most clicks and at exactly the price they are paying for those clicks. Having this capability is great as you can now tailor your content to the highest paying keywords which will bring in sub-niche specific search traffic but higher paying ads overall as well so it is a double benefit.

When testing this tool I found it to be on the whole well constructed and didn’t notice any un-expected behaviour when using all of its functionality. I simply cannot understand where this software finds the information, it is really quite unbelievable how it manages to provide all of this data and at a really quick speed.

 All in all this is a very valuable tool for anyone that pays for clicks through the adwords (or similar) network or alternatively makes their money by showing adsense (or similar) network ads on their websites. If you want to double your PPC efficiency you will want to try out this tool.

Ok so I know this may be a bit overkill but here is my third post today. I just found this product, Clickbank Bonus Dominator, and thought that it is a great idea for anyone that makes their money by selling products that are marketed through the Clickbank affiliate network or another affiliate network that allows upselling (most networks really). It is a very simple tool that allows anyone selling products online to add an optional ‘upsell’ to the payment process easily and automatically.

If you have ever bought digital products online you have probably seen this sort of thing and maybe even considered buying one of the upsell optionals. These upsell optionals are the value added options that are offered when you are going through the payment process. If you already add in these options manually you will know how easy it is to increase your margins by anywhere upto about 50% without much trouble.

This tool allows you to have the added income of these upsells whilst taking out all of the work meaning you have more time to spend on creating sales pages. There really isnt a massive amount more to say about it, oh wait yeah there is. It is currently being sold for $97, while $97 is not likely to break the bank it is slightly high for such a simple (yet very effective) tool.

If you are currently making a bit of money by selling products online you can probably justify the $97 cost for this but for those starting out with affiliate networks you will be better off finding a good niche and running with that, when you have some regular sales coming in then definitely I would advise this product to increase you’re conversion rate and income from each conversion made.

If you have any hands on experience with this product or just a question about it leave a comment for us to let us know what you think.